Search Marketing Training

Train Your Team in Top Search Marketing Techniques

The expert team members at Da Li Social has been training companies and their employees for over ten years.  Specializing in search marketing, in particularly Search Engine Optimization (SEO) training and Pay Per Click (PPC) training, our trainers customized individual trainings for companies based on knowledge levels, current resources and also the end goals each company has in mind.

We can deliver the training to your team in many different fashions as well.  Whether it’s in person, via webinar or through video conferencing, we make sure the training we deliver to your team leaves them with key take aways and a new level of knowledge that they can immediately apply to their online marketing efforts.

While our trainings are customized and tailored for each client, we also have general types of training available to and from time to time set up special event based training where several companies can come together and bring their employees to one location and get the training they vitally need to enhance their online and search marketing efforts.

Search Engine Optimization (SEO) Training

• Customized SEO Coaching, Site Reviews & Audits
• SEO 101:  Understanding the Basics of Search Engine Optimization
• SEO 202:  Taking Your Search Engine Optimization to the Next Level
• SEO 303:  Understanding Keyword Research, User Optimization Tactics & Conversions
• SEO for Content, Images and Video:  Optimizing Your Digital Assets for the Search Engines
• Integrating Search Engine Optimization and Social Media:  It’s All About Being Found
• Online Public Relations:  Combining Social Media and Search for Optimal Results
• SEO for Healthcare: Going Beyond Listing Your Doctors on Staff, Products & Services
• SEO for Higher Education:  Ensuring Students & Parents and the Search Engines Find the Right Content
• SEO for Startups:  Optimizing Your Content from the Start and Gaining Ground in the Search Engines
• SEO for Publishers:  Making Sure Your Content is Optimized for Both Search Engine & News Results
• SEO for Marketers:  Understanding Your to Optimization Your Messages for Search Results

Pay Per Click (PPC) Training

• Customized PPC Coaching, Campaign Reviews & Audits
• PPC 101:  Understanding the Basics of Pay Per Click Marketing
• PPC 202:  Setting Up Optimized & Succesful PPC Campaigns
• PPC 303:  Using Web Analytics to Further Your PPC Efforts
• Social Media PPC:  Understanding the New World of Facebook Ads
• Integrating SEO & PPC: Harnessing the Power of Natural & Paid Search Efforts
• Integrating Social Media & PPC: Ensuring Your Capitalize on Promoting Your Social Content