Reputation Management & Public Relations Services

Online Public Relations & Press Release Optimization

Public Relations isn’t just pushing a press release out to the masses.  More times than not, your mass press releases land in the “delete” bin without the subject even being read.  Knowing how to build the right relationships as well as making sure your PR efforts are making an impact in search results are two key factors in successful online public relations campaigns and that’s something the Da Li Social team prides itself in knowing how to do successfully.

We also intimately understand how the search engines rank content based on relevance, so we are uniquely skilled at optimizing press releases for the best results for the key targeted words your company works hard to rank for.  Along with press release optimization we work with our clients to measure the affects and reach these press releases have on the internet.  Through both analytics and buzz monitoring services we can tell just the kind of affect an optimize press release will have on your online marketing strategy.

Reputation Management

How do you handle negative press and how do you capitalize on positive spin in the media?  It’s all about Reputation Management and an expert handling of all communication.  We can integrate reputation management support into any online marketing strategy to ensure that you’re prepared for a possible crisis as well as being able to take advantage of great press!

With our suite of buzz monitoring and analytical tools we can make sure we are looking out for the key opportunities to make relationships even stronger or fix situations that could be damaging to your brand, products or services.  Reputation Management is a lot more than worrying about search engine rankings, it’s about building up key relationships in social media communities as well.